the whole-y grail

the whole-y grail

the whole-y grail

Official blog of the warden ettinger group, a full-service, Phila., PA-based PR firm serving a diverse consumer, lifestyle + nonprofit clientele. Our culinary division, The Whole Enchilada PR, caters to restaurateurs, chefs + other food-related businesses, while "the word exchange" is aimed at clients seeking à la carte copywriting services.

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new tea in town, shop for a good cause + get local

September 24, 2012 , , , , , , , , , , , ,

Lots going on for TWE this past week and more excitement to come. We’re currently working with a company that’s about to launch a wellness tea. Been busy copywriting and buttoning up our media plan. We don’t want to be a spoiler for all the great fodder we’ll be dishing on both the brand and the delicious teas, so for now we will leave you with two words: Mega Chaga.

Also this week, we’ve got a fashion-forward fundraising event at LR2, the contemporary off-shoot of Les Richards Menswear: Benefit for Badges, Thurs. 9/27, 4-7:30 p.m. Guys, if you’re in need of some new fall threads, and would like to save a few bucks (10% on all clothing and accessories), this is an opportunity to beef up your wardrobe and have a little after-work fun. Davio’s is providing the munchies, and our friends at Capital Wine & Spirits and Yard’s Brewing Company have generously donated a tasty selection of spirits and brews.

One of the other things we’re keeping our eye on is the grand opening of Local Sphere, Sept. 26th-29th. A collaborative venture from the creative minds at  The College Sphere Project, Local Sphere is best described as the hyper-local  intersection of people, ideas and artisan goods—a place to learn (a craft or skill), teach, support (local artisans, artists and musicians), spend (no fun just window-shopping!) and engage. Along with a marketplace showcasing local, handcrafted goods, people can take part in weekly workshops covering a range of topics, as well as listen to or participate in drum circles and jam sessions, and buy locally-grown tunes. No one is more excited than Jesse Antonini, a musician and Local Sphere’s GM, who describes this ambitious project’s purpose as: Connecting different hubs of local activity together, to see what kind of tipping effect that can have on Phoenixville’s renaissance … at different times in history, different scenes have happened because something was happening. And, everyone participated. Well said, Mr. Antonini, now show us what you’ve got!


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